ELEMENTS is an interactive marketing agency, we focus on franchise marketing. Our interactive marketing services provide online marketing solutions for franchise companies.

ElementsLocal, a software platform for franchise marketing, was developed specifically for the unique challenges and opportunities franchise companies face in online franchise marketing. ElementsLocal is proven to maximize search engine results for franchise companies by taking advantage of the hundreds or even thousands of unique franchisee locations of the franchise companies.

About

Our Approach

Great strategic design requires insight, observation, evaluation, clarity of purpose and the ability to effectively listen, collaborate and then communicate a plan of action that will combine business sensibility with creative problem solving.

We don't create strategies in a vacuum. Strategic design is informed by a variety of factors. Tangible data such as metrics, customer comments, or research are paired with the intangibles of insight, intuition and magic. Surprising results come from the cohesive application of art and science. The value of working with strategic designers is in their ability to recognize the patterns, the connectors and the pathways toward your goals.

 

When you work with us you may be surprised at the pace with which we make decisions. Much of that is due to our research and pre-engagement exploration, but it is also important to get you the quickest time to market as possible. Time spent mulling over data is time wasted. Our experience in pattern recognition, consumer behavior as well as our ability to improvise and  think on our feet are an integral part of the process. And because we approach a project from the business drivers first, we ensure that every next step continues to maximize impact in our solutions for you and your customers.

Strategy & Business Intelligence - "know why, know how"

Discovery

Knowledge building using stakeholder interviews to discuss business objectives, competition, customers, culture, legacy, offline activities, support processes and brand.  

Analysis

After blending the discovery data with our expertise, we assess any opportunities which present themselves. We deliver strategic recommendations, key performance indicators (KPIs), test plans and business requirements in a straight-forward document that clears outlines opportunities and solutions.

Design & Brand - "wonderful ideas, exquisitely deployed"

Architecture

We use information architecture, competitive analysis, customer research and human interaction studies to create information organization which facilitates swift communication with your audience.

Interface Design

Wonderful ideas, exquisitely deployed. User interface design, rich media design and traditional illustration facilitates seamless human interactions to build relationships and deliver results.

Development

Our developers provide the latest cutting-edge expertise to implement any opportunity presented in the design phases: discovery, analysis, architecture or design.

Engineering

Our engineers create the technology platforms and foundation of elementsSystems™, with 6 years and hundreds of successful implementations our engineering team has perfected the hosted, content management application.

Service & Optimization - "authentic people, real service"

Quality

Our quality team insures the success of each client relationship by the execution of test plans which adhere to the design phases of each project. Superior quality service is all that we offer, so with continual improvement we provide the very best customer service available in our industry.

Launch

Our Project Management, Development, and Quality teams drive the successful launch of every interactive solution from design to development with disciplined execution finishing on time, on budget, and on strategy.

Review

Quarterly Business Reviews begin to measure, optimize and report on the key performance Indicators and business opportunities. Online Marketing success isn’t achieved in design refresh cycles, but with constant experimentation and optimization.

 

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Franchise Interactive Web Design

Creative Website Design

Strategy & Information Architecture

Online Franchise Marketing

Website Creation & Design

Driving Local Website Leads

Franchise Marketing with ElementsLocal

Interactive Franchise Marketing

Website Design San Luis Obispo

Creative Website Solutions

Manage Content with ElementsConnect

Online Lead Management